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Melvin Hagström
I make AI content for 250K followers. This newsletter is where I share the systems behind it.
2023
Right place, right time.
I started posting about AI in August 2023, just as ChatGPT was taking off. 18K followers in the first few months at 18 years old.
2024
All in.
I graduated and went full-time. Grew to 115K followers, helped other creators grow by hundreds of thousands of followers in months, and hit my first $10K month by the end of the year. Brand deals started rolling in, which meant early access to almost every AI tool you've heard of. On the back of that, I grew my first newsletter to 40K subscribers.
2025
Building, then cutting.
I automated most of my content business and kept coaching creators, but coaching meant selling results more than sharing what works. So I shut it down, along with the newsletter. I built my own SaaS, MediaSort AI. It did well, and I shut that down too.
2026
Back to the craft.
I cleared everything to focus on one thing: getting better at AI and content. Today I have 250K+ followers across my faceless channels and a six-figure business running on systems I've built and tested myself.
TODAY
Giving it back.
After trying almost every AI tool out there, this is where I share what actually works. One step-by-step breakdown a week, unsponsored, built so you can set it up in minutes.